about us

a bunch of coffee lovers securing great coffee for tomorrow.

Löfbergs, Peter Larsen Kaffe and Percol are all part of the Löfbergs Coffee Group, A Swedish Family Business founded in 1906. Today we are a bunch of coffee lovers operating in Northern Europe and Canada, sharing the passion for taste, trends and sustainability. And for securing great coffee for tomorrow.

Giving you a tasty cup of coffee is important to us, but so too is making sure the people and environments that grow our coffee are supported, respected and protected. We purchase all our coffee directly from the producing countries and are one of the world’s largest importers of organic and Fairtrade labelled coffee. We also run development projects to support small-scale coffee farmers around the world, such as Next Generation Coffee.

Enabling and supporting the young coffee farmers who will give us the coffee of tomorrow is a top priority for us, if the young ones leave the future of coffee is for real threathened
— Martin Löfberg, Purchasing Director and fourth generation Löfberg